Strategic vision
Executive influence
Complex ecosystem architecture

HPE GreenLake Support Vision

Unifying the platform support experience

Modern conference room with wooden table and black chairs facing a large screen displaying a support hub dashboard with support cases, recommendations, and expiring support stats.

Overview

As the Lead UX Designer & Strategist for the HPE GreenLake Support Vision, I orchestrated the long-term design roadmap, aligning cross-functional leadershipon a unified ecosystem strategy to eliminate siloed user journeys.

It was presented first in 2023 to the CTO of HPE, and then to the CEO and the full Executive Committee (EC), securing buy-in for a multi-year roadmap. It became an annual strategic ritual, with an updated Vision in 2024, renewing the commitment to a fully autonomous, AI-driven support future

✶ Aligned 3+ disparate product silos into one vision
✶ Defined a comprehensive 3-year UX roadmap
✶ Secured executive buy-in for cross-platform integration

2021 – 2025

Role

Principal Product Designer & Strategy Lead

Team

Product Management (from both HPE Services & HPE GreenLake), Engineering Leads, UX Researchers, Content Strategy

Scope

Convergence of multiple support platforms and tools into a single, unified experience vision for presentation to executives
The Problem

Navigating multiple support silos

Fragmented ecosystems

Declining CSAT

The Vision

A unified support ecosystem supported by leadership and BUs

Three detailed collaborative planning boards with sticky notes in various colors, including sections on challenges, aspirations, guiding principles, stakeholders mapped by influence and interest, brainstorming ideas, themes, search journey mapping, sequence, and schedule timelines.
Stakeholder alignment

Facilitated workshops and weekly collaboration sessions across disparate BUs (with more 60 stakeholders) to align on a shared definition of help & support.

Three detailed collaborative planning boards with sticky notes in various colors, including sections on challenges, aspirations, guiding principles, stakeholders mapped by influence and interest, brainstorming ideas, themes, search journey mapping, sequence, and schedule timelines.
Executive influence

Created a video presentation with prototype for the VP of HPE Services and Executive Committee leadership, securing buy-in for a multi-year convergence strategy.

Three detailed collaborative planning boards with sticky notes in various colors, including sections on challenges, aspirations, guiding principles, stakeholders mapped by influence and interest, brainstorming ideas, themes, search journey mapping, sequence, and schedule timelines.
Service blueprints

Created end-to-end service blueprints to map the convergence of legacy architecture with modern Cloud Native principles.

Crafting the North Star

Translating workshop data into a tangible vision required creating a conceptual prototype that stakeholders could actually react to and rally behind.

Single panel of glass: Offer customers a single, unified support experience for their entire environment

Common account model: Delivers a single HPE Customer experience throughout their journey

Personalized & customizable: Show the customer we know them and allow customization to fit their needs

HPE GreenLake Support Hub dashboard showing support cases, recommendations, assets, upcoming activities, wellness summary, team, quick guides, knowledge articles, and security bulletins.
HPE GreenLake Support Hub interface showing a list of support cases with details for a critical fan fault on an Aruba 6100 switch.
HPE GreenLake Support Hub interface showing a list of support cases with details and a conversation between an HPE Support Engineer and customer Joan Lambert about issue resolution.
HPE GreenLake Support Hub documentation page offering search for help, case creation, resource links for billing, product, subscription issues, guides, videos, partners, and device asset management.
HPE GreenLake support documentation webpage for Aruba AP-635 Wi-Fi 6E, showing Get Started, Documentation, User Guide sections and troubleshooting topics.

Simple paths to getting help

Providing quick access to help & support tools when customers need them the most by making them available to customers from anywhere within their HPE GreenLake ecosystem.

The Challenges

Siloed teams, tools, & data

Siloed organizations

Technical constraints

The Pivot

Adapting to engineering realities

By 2024, it became evident that executing the original vision of a completely unified backend "common account model" exceeded current engineering capacity and would severely delay time-to-market.

I shifted our UX approach to embrace a Micro Frontend (MFE) and hybrid integration model. The goal was to maintain the seamless illusion of a singular experience for the user, while drastically reducing the backend data-consolidation burden on our engineering teams.

HPE GreenLake Support Hub dashboard showing support cases, wellness summary pie chart, asset and device support status, expiring subscriptions, product alerts, critical downloads, quick links, recommendations, upcoming activities, and team members.

Designing the illusion of a single pane of glass

To execute this pivot, we defined three distinct UI integration patterns in addition to features that would be available natively, allowing us to deliver immediate value without waiting years for backend alignment: Micro Frontends (MFE), native "lite" launchpads, and contextual handoffs.

The Impact

Reduced friction and a plan set in motion

Unified architecture

Operational efficiency

Culture shift

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